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Insights
Practical marketing thinking for leaders who want results.
Articles on strategy, analytics, conversion, digital marketing, brand messaging and eCommerce — written to help you make better marketing decisions.
01 Strategy you can act on this quarter
02 Focused on revenue, not vanity metrics
03 From the team behind Marketing Forensics
From $500 to $50K: One Client’s Amazon Journey
Explore a client’s journey from $500 to $50K on Amazon. Learn strategies, challenges, and triumphs in this inspiring story.
How We Helped a Brand Get Unstuck After Suspension
Discover how we successfully reinstated a suspended brand, boosting its market presence and profitability.
Coaching Case Study: Overcoming a Product Launch Flop
Explore this coaching case study on strategies to recover from a product launch failure, offering insights for business success.
Client Spotlight: From Side Hustle to Full-Time Amazon Income
Discover how a side hustle transformed into a full-time income through Amazon in our latest client spotlight.
How to Pivot When a Product Isn’t Selling
Discover strategies to pivot successfully when a product isn’t selling, including market research, rebranding, and customer feedback.
Monthly Recap: Amazon Seller News & Updates
Stay updated with the latest Amazon Seller News & Updates in our monthly recap. Essential insights for successful selling.
What We Learned from Top Sellers in 2024
“Discover key insights and strategies from 2024’s top sellers to boost your sales performance and business growth.”
Trends in Consumer Behavior on Amazon
Explore the latest trends in consumer behavior on Amazon, including shopping habits, product preferences, and purchasing patterns.
Amazon Aggregators: Should You Sell Your Brand?
Explore the pros and cons of selling your brand to Amazon Aggregators. Make an informed decision.
Amazon vs. Shopify: What’s Best for Product Launches?
Compare Amazon and Shopify for product launches. Explore features, costs, and ease of use to determine the best platform.
How AI is Changing the Game for Amazon Sellers
Explore how AI technology is revolutionizing strategies for Amazon sellers, enhancing customer experience and boosting sales.
Top-Selling Categories on Amazon Right Now
Explore the top-selling categories on Amazon today. From electronics to books, discover what’s trending now.
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